Owner builder construction loans are hard to sell, because it is difficult to generate leads. There is no established list of interested owner builders to whom you can send out direct mailings.
Therefore, owner builders have to find you. This is where having an online presence is vital, but you need more than the standard, simple information request form if you want to be successful in marketing to any group of clients like owner builders.
Why should you pay any attention to the marketing techniques for owner builders? Chances are good you don’t sell owner builder loans. Chances are good you don’t even care what an owner builder is.
But, the lessons from marketing owner builder construction loans are the same lessons that all marketers can apply whenever selling to clients that either have a long lead time or who have to actually qualify before being able to make the purchase. Read the rest of this entry »
Posted on September 13th, 2009 in Business, Online Business | Comments Off
There is a large array of classified sites online, but they all pretty much offer the same sort of “services.” They are the best sites to find things like employment, services, personals, items for sale, housing, etc. Most all people know about classified sites such as CraigsList but, I certainly wouldn’t signify this as being the best or the only classified site online, that’s for sure! There is a whole truck load of classified sites online that offer the things listed above, as well as other cool extras incorporated into the site such as games, MP3s, Social Networking options, forums and more. These sites are more of a classified hub rather than a regular classified site.
A hub is more or less a website you can visit or join that has an “all in one” feel to it. If you check out sites like this, then you won’t need to go anywhere else because they have everything you could possibly need right at your fingertips! Other sites that can be compared closely to the classified hubs sites are Myspace, FaceBook, or Moli. Yes, they are all social networking sites, but they also offer other things such as profiles, classified ads, music, movies, games and loads of entertainment to keep you busy! Read the rest of this entry »